‘Dragon Tattoo’ Promo Fakes ‘Hard Copy’ – (…But Why?)

This is a perplexing bit of promotion from Sony Pictures for The Girl With The Dragon Tattoo. Plus, given the studio’s past media fakery, I don’t think this is the smartest scramble in the movie marketing playbook. Besides, who even remembers Hard Copy? The video features an elaborate re-creation from that 1990s syndicated tabloid show with a 9+-minute segment. They couldn’t get Barry Nolan or Terry Murphy to narrate?
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