Fabiano Gullane, Walter Salles’ ‘Noah’s Ark’ Ramps Up Pre-Sales (Exclusive)

  • Variety
Produced by Fabiano Gullane, Walter Salles and Globo Filmes, and unfolding to the strains of Bossa Nova, “Noah’s Ark” has closed brisk pre-sales for Edward Noeltner’s Cinema Management Group (Cmg) off a Berlin Festival launch.

Those deals reflect the status of “Noah’s Ark” – directed by Sérgio Machado (“Lower City”) and with songs and lyrics by Bossa Nova legend Vinicius de Moraes – as both one of the biggest-budgeted of current Brazilian movies and a flagship of its vibrant animation sector, which will receive a tribute at June’s Annecy Festival.

Made in what is now the long run-up to Cannes, deals also underscore Cmg’s making full use of Bordeaux’s Cartoon Movie and Hong Kong’s FilmArt to not only pre-sell “Noah’s Ark” in small-to-midsize territories – a traditional strategy – but position “Noah’s Ark” for the Cannes Festival. That tactic is likely to be copied by
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