Sid Gibson is a soap powder salesman who decides what he really needs is TV advertising. The problem is, he's absolutely broke. He calls upon his friend Arthur Ashton, who arranges to sneak a plug for Sid's suds into a live TV spectacular. The public goes bananas for the product but to maintain sales Sid and Arthur must arrange for ever more outrageous plugs on TV shows. The Ascots races, the Edinburgh Military Tattoo - no show is safe.
Did You Know?
The film has three future Carry on stars, Sid James, Kenneth Williams and Barbara Windsor. See more
The first pile of laundry that Arthur's landlady gives him is large and untidy. After walking through the crowd in the street market, the height of the pile is shorter and is tidy. See more
The Pipes and Drums of The First Battalion The Queen's Own Cameron Highlanders (By kind permission of the Commanding Officer). See more