C/o Kancharapalem (2018) - News Poster

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How has romance evolved in Tollywood? Samantha, Aditi, Rahul, others weigh in

Tollywood Today, there’s rarely a film which one can call a simple cute love story - and that's not necessarily a bad thing.Hemanth Kumar C RStill - 'Fidaa'The world around us is changing every day, and so has our idea of love. In a decade, an entire generation of people has gone from wanting to celebrate love to questioning what it means to be in love; and from understanding the essence of love to exploring whether love has more forms than what we expect. The days of ‘simple love stories’ are long gone. Films, these days, are no longer about whether love is pure or not, but more about what it takes to be in love long after the couple professes their feelings for each other. And this has a lot to do with how people and their expectations and struggles have changed over the years. A shift
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How has romance evolved in Tollywood? Samantha, Aditi, Rahul, others weigh in

Tollywood Today, there’s rarely a film which one can call a simple cute love story - and that's not necessarily a bad thing.Hemanth Kumar C RStill - 'Fidaa'The world around us is changing every day, and so has our idea of love. In a decade, an entire generation of people has gone from wanting to celebrate love to questioning what it means to be in love; and from understanding the essence of love to exploring whether love has more forms than what we expect. The days of ‘simple love stories’ are long gone. Films, these days, are no longer about whether love is pure or not, but more about what it takes to be in love long after the couple professes their feelings for each other. And this has a lot to do with how people and their expectations and struggles have changed over the years. A shift
See full article at The News Minute »

How the Telugu film industry is using data analytics to predict box-office success

TechnologyData analytics firms study star value, popularity and sentiment generated by a film among audiences, to help producers in their promotion strategy.Priyanka RichiWe often get bombarded on Facebook with commercials of those exact products we were browsing through on an e-commerce website, say an hour ago. We no longer need to search for the next episode of our favourite series on YouTube because it helps us continue from where we stopped. Delivery apps seem to gauge our food choices better than we ourselves do, and we are no longer surprised with these human-like qualities of our machines because data analytics is now a reality and has inarguably invaded almost every corner of our social life. If you are social media savvy and have declared your undying love for a particular actor, your choice of a city or even a dress that you like, by all chances Facebook can hit
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‘C/o Kancharapalem’ allowed to apply for National Awards after producer’s appeal

ControversyThe Telugu film had been rejected from getting nominated for the National Awards because it was produced by Praveena Paruchuri, a Us citizen of Indian origin.Tnm StaffIn good news for film buffs, Telugu film C/o Kancharapalem, which had been rejected from getting nominated for the National Awards because it was produced by Praveena Paruchuri, a Us citizen of Indian origin, has been allowed to apply for the awards. After an appeal by Praveena, Trs working president KT Rama Rao had also appealed to the Union Minister of Information and Broadcasting Arun Jaitley and Minister of State Rajyavardhan Singh Rathore on Saturday to reconsider their decision. “I appeal to Union I&B Minister Sri @arunjaitley Ji and MoS @Ra_THORe Ji to kindly review the below appeal. National awards are a matter of pride for all filmmakers. An award cannot be denied for a #MadeInIndia product because of archaic rules
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